University Radiology Leadership Team
Robert E. Epstein, MD, FACR
Chairman of the Board
Robert E. Epstein, MD is a board certified diagnostic radiologist specializing in Musculoskeletal Imaging and MRI. In addition to his clinical activities, Dr. Epstein serves as Chairman of the Board of University Radiology Group. In this capacity, Dr. Epstein leads the second largest private radiology practice in the U.S., with over 1.8 million studies performed and interpreted each year at 9 major medical centers, 20 private imaging offices, and a client-driven teleradiology division. The practice is structured on an established subspecialization model staffed by more than 140 radiologists 24/7/365 and stands as one of the most subspecialized radiology practices in the nation. >
Dr. Epstein received a dual BS & BA degree from the University of Pennsylvania’s College of Arts & Sciences and The Wharton School of Finance and Commerce. He received his medical degree from Duke University. Dr. Epstein completed his radiology residency at Thomas Jefferson University Hospital and a fellowship in MRI and Musculoskeletal Imaging at the Hospital of the University of Pennsylvania.
Dr. Epstein maintains academic appointments at Rutgers Robert Wood Johnson Medical School in Radiology and Orthopedics. He is the Director of Musculoskeletal Education for the Residents and medical students and has numerous teaching awards, publications and presentations in his field of expertise. He has been recognized many times as a “Top Doctor” in both New Jersey and New York.
From 2000-2005, Dr. Epstein served as Medical Director of the Laurie Imaging MRI Center, one of the first and highest volume centers in NJ. He has served on the Board of Directors of University Radiology Group since 2001, and was the President of University Radiology from 2004 to 2013. In 2013, Dr. Epstein was elected to serve as Chairman of the Board, a newly created position at University Radiology and remains in that position today. <
Murray D. Becker, MD, PhD, FACR
Murray D. Becker, MD, PhD is a nuclear medicine radiologist who is board certified in both diagnostic radiology and nuclear medicine. In addition to his clinical activities, Dr. Becker is the President of University Radiology Group with general management oversight of all clinical and operational activities of the organization.
Dr. Becker received his AB degree from the University of Chicago, and his MD and PhD degrees from Cornell University Medical College. Dr. Becker completed his medical internship at Lenox Hill Hospital, and both a diagnostic radiology residency and a nuclear medicine fellowship at Columbia-Presbyterian Medical Center in New York City. Dr. Becker is a Clinical Associate Professor of Diagnostic Radiology at Rutgers Robert Wood Johnson Medical School, and is also on the Medical Board of Robert Wood Johnson University Hospital. >
On a national level, Dr. Becker serves as an Assistant Editor for Nuclear Medicine for Radiographics. He also is a member of the Radiological Society of North America Nuclear Medicine Educational Committee and serves as the organizer for the “Nuclear Medicine Case of the Day” for the RSNA Annual Meeting. Dr. Becker is a member of the American College of Radiology Nuclear Medicine Commission and is actively part of the ACR Accreditation Committee for Nuclear Medicine and PET/CT. In addition, Dr. Becker served as a content developer for the nuclear medicine section of the ACR Image Wisely Program. <
Martin A. Bieber, MHA, CPA
Chief Executive Officer
Martin A. Bieber, an accomplished healthcare executive with more than 30 years’ experience in senior leadership positions, joined University Radiology as Chief Executive Officer in February 2017. Marty’s distinguished career includes top-level positions in hospitals and healthcare systems throughout New Jersey and New York. Most recently, he served as Interim President & CEO of East Orange General Hospital. In 2013, he launched a consulting career after stepping down as the President & CEO of Kennedy Health System, a three-hospital system with 900 physicians and 4,200 employees based in Voorhees, NJ.
Prior to leading Kennedy Health, Marty served as the President & CEO of Mercy Medical Center in Rockville Centre, NY, and as Senior Vice-President and Chief Operating Officer of St. Francis Hospital in Roslyn, NY. He also held VP level positions at Beth Israel Medical Center in New York City. >
A member of the American College of Healthcare Executives, Marty is a certified public accountant (CPA) in the State of New York. He earned his Master’s Degree in Health Services Administration from the New School for Social Research and his undergraduate degree in business at Bernard M. Baruch College also in New York.
Marty brings to University Radiology a wealth of experience managing the clinical, technical and revenue cycle teams of large, high quality healthcare enterprises. His deep understanding of the regional healthcare market, as well as his experience with launching new initiatives that deliver high quality, cost effective care, makes Marty an ideal candidate to lead University Radiology into the future. <
Randy Gerstl, CPA
Chief Financial Officer
Randy Gerstl, CPA was named Chief Financial Officer for University Radiology Group in January 2016 after the Group’s merger with Associated Radiologists, also located in New Jersey. Mr. Gerstl has over 25 years of experience in Healthcare Business and Finance leadership. He was the Chief Administrative Officer for Associated Radiologists, where he was responsible for all aspects of finance, operations and marketing. Prior to joining Associated Radiologists, he was a Senior Manager in the healthcare department of Moore Stephens, CPA, where he consulted for clients in business, finance and tax matters.
As CFO of University Radiology Group, Mr. Gerstl has responsibility for finance, accounting, treasury, and budgets for University Radiology Group and their partner companies. Besides financial matters, he brings experience in managed care contracting, regulatory compliance, and imaging center construction, development and operations. >
Mr. Gerstl is a Certified Public Accountant. He received a bachelor’s degree in accounting from Fairleigh Dickinson University. He is a member of the American Institute of Certified Public Accountants and the Radiology Business Managers Association. As a Past President of the RBMA’s New Jersey Chapter, he has presented numerous talks on relative issues to the radiology community. <
Alberto Goldszal, MBA, PhD
Chief Operating Officer
Alberto Goldszal, MBA, PhD is a healthcare professional with more than 20 years of experience in operations management, imaging sciences, medical informatics, and big data processing and analysis. As Chief Operating Officer, Dr. Goldszal is currently responsible for the overall informatics strategy and operational goals of the University Radiology Group - one of the largest academic-based radiology groups in the country.
Dr. Goldszal received the Moore Fellow Award in the Management of Technology at the School of Engineering & Applied Sciences at the University of Pennsylvania (2005) and the Shock Award for pioneering research on the diagnosis of Alzheimer’s disease at the National Institute on Aging at the NIH (1997). Dr. Goldszal has written several peer-reviewed publications, book chapters, and abstracts. Affiliations include IEEE, AAAS, RSNA and SIIM. Training credentials include a PhD in Engineering (Digital Image Processing) and a Management of Technology degree jointly awarded by Penn Engineering and the Wharton Business School of the University of Pennsylvania. >
In addition to his work at the Group, Dr. Goldszal is also an Adjunct Professor of Radiology at Rutgers Robert Wood Johnson Medical School in New Brunswick, NJ. Past faculty appointments include passages at the University of Pennsylvania School of Medicine (2000-2007), Johns Hopkins University (1995-1997), and at Drexel University (1989-1994). Areas of expertise include operations management, imaging informatics, data mining and analytics, medical imaging technology, healthcare data exchanges, patient engagement, and the meaningful use of health information systems. <
James M. Maher
Chief Revenue Officer
James M. Maher was named Chief Revenue Officer for University Radiology in March 2016, after previously serving as the practice’s Interim Chief Financial Officer. Mr. Maher joined the Group in 2013 with more than 30 years of experience in healthcare finance in multiple hospital senior leadership positions. As Chief Revenue Officer, Mr. Maher directs all Revenue Cycle and Third Party contracting efforts for the group. He also serves as an in-house consultant for multiple practice initiatives — ranging from mergers and acquisitions, business valuations, business analytics and process improvement initiatives.
Prior to joining University Radiology, Mr. Maher served as Senior Vice President and Chief Financial Officer at Robert Wood Johnson University Hospital — Hamilton, a 230-bed community hospital. His previous leadership positions include Vice President of Finance, Raritan Bay Medical Center; Senior Vice President and Chief Financial Officer, East Orange General Hospital; and Vice President and Chief Financial Officer, Carrier Foundation, a regional behavioral healthcare system. >
Mr. Maher earned his bachelor’s degree in accounting from Rider University and has been a Certified Public Accountant in New Jersey and past member of the American Institute of Certified Public Accountants, a member of the New Jersey Chapter of the Healthcare Financial Management Association and the New Jersey Hospital Association CFO Constituency Group. <
Franca Maiorano-Hobbs, Esq.
Franca Maiorano-Hobbs, Esq., General Counsel and Chief Compliance Officer for University Radiology Group, P.C., graduated from St. John’s University in Queens, New York, summa cum laude, and from St. John’s School of Law. She is licensed to practice law in the states of New Jersey and New York.
After graduating from law school, Mrs. Maiorano-Hobbs entered private practice specializing in civil litigation with a subspecialty in medical malpractice litigation. Mrs. Maiorano-Hobbs became the General Counsel for University Radiology in 2006, and since that time has negotiated the Group’s hospital contracts, radiology service and employment contracts, and professional and general liability insurance renewals. She has responsibility for the closing of all financing transactions and for compliance with Department of Health licensing matters. Mrs. Maiorano-Hobbs has been instrumental in managing and accomplishing the Group’s many mergers and acquisitions and serves as an active advisor to the Senior Leadership Team on a wide range of corporate issues.
Hedy E. Rogers, MBA
Director, Marketing & Communications
Hedy Rogers, MBA has over 25 years of experience serving in senior leadership positions in marketing, strategic planning, analytics and operations. At University Radiology Group, she currently develops and implements tailored education and communication programs for patients, referring physicians, affiliated hospitals and partners and the greater community. Since she joined the Group, the organization has grown substantially and established a proven solid reputation as a national leader in subspecialty radiology and high quality patient care.
Ms. Rogers received her BS and MBA degrees from The Wharton School at the University of Pennsylvania. Prior to joining the Group, Ms. Rogers held special task force leadership positions at Johnson & Johnson, M&M/Mars and General Foods. In these positions, she directed and managed division-wide cost reduction, productivity, workflow and efficiency programs to maximize corporate profitability and worked with corporate marketing teams to accomplish their goals.
Laurie Labaska, PHR/SHRM-CP
Director, Human Resources
Laurie Labaska, PHR, SHRM-CP is the Director of Human Resources for University Radiology Group. Ms. Labaska joined the Group in 2013, with a focus to build an effective human resource function across the practice by aligning human resource activities with business goals. Ms. Labaska directs all Human Resources functions with a general focus in talent acquisition, management development, compensation and benefits, performance management and employee relations.
Prior to joining University Radiology, Ms. Labaska held positions of increasing responsibility in the Human Resources field. She spent twelve years as the Global Director of Human Resources with CoreLab Partners, a CRO focused on image interpretation for pharmaceutical oncologic clinical trials. In this role, she developed and directed the HR function across 5 offices in 3 continents. >
Ms. Labaska received her Bachelor's Degree from the University of Delaware. She holds a certificate in Advanced Human Resource studies from Cornell University, a certificate in Employee Relations from Rutgers University and a certificate in Healthcare Compliance from Seton Hall School of Law. Additionally, Ms. Labaska is Certified by HCRI as a Professional in Human Resources (PHR) and by the Society of Human Resource Management as a SHRM-CP. <